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Business Marketing Connecting Strategy, Relationships, and Learning

Dwyer.F.R. Tanner.J.F.

Business Marketing Connecting Strategy, Relationships, and Learning - Mc Graw Hill Book Company Inc New Delhi 1999 - 670p. ILL.,Cht.,Fig and Table

ISBN: 0-256-22133-2

Nat. Bib. No.: 6369

Subjects--Topical Terms:
Management & Public Relations

Universal Decimal Class. No.: 658.8 / DWY

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Business Marketing Connecting Strategy, Relationships, and Learning