Fulmer, R.M. Strang, A.R. <br/><br/>
Exploring the New Marketing 

 - Macmillan / Collier Macmillan Publishing Company  N.Y. / London  1976 
 - 220p. 
<br/><br/><label>Nat. Bib. No.: </label>5202 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management & public relations 
<br/><br/><label>Universal Decimal Class. No.: </label>658.8  / FUL